Visual Identity Design for
KJones Consulting LLC
Graphic and Visual Design
01
Challenge
KJ Consulting LLC (now Kesha Jones Strategic Financial Solutions), a firm that provides financial services to small to medium sized organizations, needed to refresh its visual identity.
02
Goals

The goal was to create an updated logo and branding that reflected the values of the business and could be used on digital and non-digital assets. Orbit Shakers was also tasked with creating a website, brochures and business cards.

03
Solution

We interviewed the client to understand the elements and symbols that convey the right image of the firm to its customers. We designed 3 logos for the client to review and select from and then refined the selected logo based on client feedback.

Orbit Shakers created a WordPress website that allowed the client to make simple updates to the content leaving the heavier lift to us. We also incorporated the new identity in the firm’s brochure and business card designs.

We then researched printing options for these products, provided estimates to the client, ordered and delivered the brochures and business cards to the client.

04
Results

Gallery of Deliverables